Brick-and-mortar store, and buy healthy start for young entrepreneurs of food products

  • Brick-and-mortar store, and buy healthy start for young entrepreneurs of food products
    Independent.t. E.
    Online Irish health food store, created by two young entrepreneurs, is opening its first brick-and-mortar store, as demand for its products dramatically increased.
    https://www.independent.ie/business/irish/bricksandmortar-store-is-right-fit-for-young-entrepreneurs-healthy-food-startup-37197609.html
    https://www.independent.ie/business/irish/article37197608.ece/b51ce/AUTOCROP/h342/2018-08-09_bus_43073174_I2.JPG

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Online Irish health food store, created by two young entrepreneurs, is opening its first brick-and-mortar store, as demand for its products dramatically increased.

Evelyn garland (24) and Luke judge (26) created to just match the food (SFF) in January 2016, providing healthy meals and snacks made from local products directly to your customers.

In the first year, the company produced more than 18,000 food and “countless snacks” as he struggled for a place in a fairly saturated market of healthy nutrition.

Now, in response to the demand customer access to their food, the first SFF store will open its doors in Drogheda, Co Louth.

“We started your way in the business Park Killarney in a small kitchen, but we moved premises to a much larger facility in Duleek at the end of may,” said garland Irish independent policy.

“Our presence on the Internet was already created and it’s still our baby, but we got so much feedback and requests on social media to a physical shop. Local to know our history and do for us.”

As in most startups, the first 12 months for business, the Duo is not easy – despite the financial support of Louth local enterprise office – and the leap of faith in this business is not a decision they made lightly.

“During the first few months, it took both of us to work two jobs at once, late in the evening, sometimes only two or three hours of sleep, refusal to work, it was very well paid.

“But we knew it could work and this is the best decision we ever made.”

With degrees in health and physical activity from DKIT and food & agribusiness management ucd behind them, she really was a threat to the health, which led to the origins of SFF. The judge was diagnosed with heart disease, Wolff-Parkinson-White syndrome.

The couple was already passionate about fitness and GAA players for Skerries harps and Jednotek in clogherhead, respectively, but Luke wanted to change the way he ate after he had surgery to fix his position.

“He found food to cook a real pain, and it’s been such a long time,” said garland.

“We just wanted to create simple, nourishing food that had all the amenities to go”.

After appearing on RTE’s ‘Dragons’ den’, the pair impressed TV dragons, but left without funding.

However, removed field debt profile of the company and they managed to get investment from other sources.

In the last 12 months, SFF has won numerous awards, including topping the final of the County of Louth in Ireland best young entrepreneur.

They also signed contracts to become the official nutrition partner of Louth and inter-Monaghan GAA team.

To their products on the broader market was also successful in recent months, as SFF was able to get on the shelves of several local stores supervalu since April.

“We are currently in negotiations and hope to expand that on a national level.

“As we’re an online brand, we wanted to try retail stores on a trial basis, to see if this will work for us. Our sales have almost tripled since April.”

But now the focus is very much on the new store, which will open on Trinity street next Wednesday.

Year Cheoil in St. Petersburg this year, garland hopes that the launch date of the store, right in the middle of a music festival would be successful.

The store will be open six days a week, selling healthy food, snacks and coffee for consumers.

“We hope to use from year to opening, and additional attendance can also help, as we’ll be giving away tasty, healthy treats for the day,” she said.

“We have a lease on the store before Christmas and the possibility of extending that, if we see, going by sales.”

Over the next two years, SFF hopes to expand its product range and its presence in the market internationally. But the couple also wants to share their passion for healthy lifestyle and entrepreneurship with others.

“Ideally, we would like to publish a cookbook. Our online presence should grow more, but the ideas and ingredients for our dishes is not easy.

“What we do from day to day what you are usually still in the fridge and press.

“We would also be happy to take part in educational lectures for the younger generation, the solution to school and College children, to educate them about healthy eating, but also about how to start your own business.

“Although we were both in College, and I had to focus on the business, there was no real leadership, is actually business organization.

“We want to share that you can do at a young age.”

With business booming and lots of plans on the horizon, a pair of GAA, the mind is not able to commit as much time training in their respective teams.

But this does not mean that they renounced their love for fitness, according to garland.

“We had calls from our managers asking us when we were going to go back to our respective commands correctly, but at the moment we just don’t have time to get to all the meetings, and it’s not fair to other players.

“But one of the main things that we are trying to keep trains at least five days a week.

“There’s nothing like going for a jog in the rain after a busy day.

“If I didn’t have that hour, I will go crazy.”

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