A million reasons why independent titles favorites

  • A million reasons why independent titles favorites
    Independent.t. E.
    The Irish independent and its sister Newspapers remain by far the most popular Irish readers, rivals sell better than in nearly all categories, according to the latest audit Bureau of circulations (ABC) show.
    https://www.independent.ie/business/media/one-million-reasons-why-independent-titles-are-favourites-37247056.html
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The Irish independent and its sister Newspapers remain by far the most popular Irish readers, rivals sell better than in nearly all categories, according to the latest audit Bureau of circulations (ABC) show.

Every week, Irish readers to buy more than one million copies of the Irish independent Sunday independent’, ‘the Herald’ and ‘Sunday world’, all published by the independent news & media.

Titles him once a week, the figure ABC is a little less than a million to 992,000 copies. However, when all copies will be included, he heads the one million figure.

The so-called ABC, which the reader keep track of purchasing habits, showing the Irish independent remains the most popular daily newspaper quality on the market.

Irish independent daily sales 87,673 more than the combined sales now jointly owned by ‘the Irish times” and “Irish Expert’.

But the combination in the Irish independent, reliable journalism, and the recording quality makes it the market leader.

As the Sunday market, the Sunday independent 176,580 copies, sells more than twice that of his nearest rival. The latest data show, ‘the Sunday independent’ has enlarged its market share of 63pc and sales consolidated 70,000 ahead of counting’, Sunday times and the Sunday business post’.

In the popular newspaper category, which includes Irish and UK tabloids on Sunday in the world today is the best selling Sunday newspaper.

Sales 129,902, the bills Sunday in the world much more than one-third of all the Sunday papers I bought in the segment and more than twice the sales of nearest competitor ‘Mail on Sunday’.

The circulation of AVS used in the media industry, particularly for brands and advertisers to determine how best to invest advertising budgets.

Focus

In the popular market, the ABC show a drop in sales of ‘Herald’.

However, this reflects the move of the Dublin papers, only one daily newspaper in this period and its ending so-called bulk sales – selling at a discount to comparable hotels and coffee chains.

‘Herald’ now all the attention was focused on the Dublin region and is the highest read newspaper in the capital.

According to the latest ABC show the continuing downward trend in the Irish newspaper market, due to the changing habits of readers to Internet sites.

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